The making of the Sphere Of Fate packaging

Overview   Process  

Being overwhelmed with all neon-colored packaging for modern magic spheres, we wanted to make something rather calm, clear, and illustrative.

Designer: I like this package from the sixties and I’ll use it as a springboard. The forth side can be reserved for certifications (if needed) and a barcode.

Art director: go ahead.

Thinking all the details through, laying out the box, and getting rid off all the non-performers.

Almost there. Having a fresh look at the whole thing once more.

Shuffling some elements around for better logic and attention flow, adding a couple of pictograms and the studio’s name.

© 1995–2018 Art. Lebedev Studio