The making of the World Anaesthesia Day poster

An anesthesiologist is truly a man’s best friend. To believe it, one simply has to have a surgery or read up on history of pain relief during medical procedures. Looking at the milestones: from a blow to the head to the first use of chloroform during dental procedure and so on. Turning to the mythology. Magic sleep and rescue from suffering is an important tale motif. Living water and dead water. Your fiancée lies in a coffin. Oh, right, Sleeping Beauty and the prince!

Art director: How about Prometheus?

Art director: Not bad.