Leaflet   Booklet   Stand  

The making of the series of booklets for Moscow walking enthusiasts

Overview   Process  

Starting to work on the booklets. Getting the original texts and the Moscow map from the client.

transport guide process 04
transport guide process 05
transport guide process 06

It’s all easy with the map: all we have to do is find and color all city objects.

transport guide process 07
transport guide process 08

Simultaneously choosing the colors.

transport guide process 09
transport guide process 10
transport guide process 11
transport guide process 12
transport guide process 13
transport guide process 14

While the map is being painted, the work on presentation of information is underway. Trying out different cover designs and layouts.

transport guide process 15
transport guide process 16

We get the idea to use Moscow building numbers in walking routes.

transport guide process 17

Looking if we need numbers and captions.

transport guide process 18
transport guide process 19
transport guide process 20

We also need to create icons. At first, parks and running tracks exist independently, but later we decide to combine them together.

transport guide process 21
transport guide process 22

The style is OK, now we need to work on the details.

transport guide process 23
transport guide process 24

The art director says that the booklets need to maintain the style of the leaflet. Asking the illustrator to lend us a hand.

transport guide process 25

Checking out how the pictures would look on covers.

transport guide process 26

Turns out, we must use the icons pre-approved by the client. Replacing the pictures.

transport guide process 27
transport guide process 28

Checking the information over again, preparing the files and sending to the press.


Order a design...