The Department for Transport and Road Infrastructure Development of Moscow decided to remind Moscow drivers, pedestrians and public transportation passengers that in order to decrease the number of accidents on the roads they have to be polite, careful and attentive to each other. Public transportation ads calling drivers to pay more attention to their behavior were created at the studio.
Release date: August 26 2014
It’s difficult to see a driver’s face in the car, but from the way they drive one can easily guess their personality. Car-like archetypes were created to show motorists how not to behave on the road.
© 19952018 Art. Lebedev Studio