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Corporate identity Booklet Website Intranet
Overview Process
This booklet is meant to show off the alluring beauty of the residential building being constructed in Granaty Pereulok. It is sized 36×45 cm and housed in a box with a CD, manager’s business card and a key to a limited access website.  Booklet cover with gold logo
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Release date: October 29 2008 Cast: art director & designer
Ludwig Bystronovsky
privy councilor
Ilya Mikhailov
technical designers
Pavel Shchurok
Alexander Smetanka Vasily Sergeyev Natalia Antsiferova illustrator
Varvara Akatyeva
Oleg Tischenkov visualizers
Yevgeny Kazantsev
Pavel Chistyakov Vasily Dubovoy Yevgeny Shkolny Dmitry Dolgikh imposer
Rustam Gabbasov
photographers
Alexander Popov
Alexandra Zakharova architect
Pavel Leontiev
package designer
Svetlana Gvozdeva
technologist
Ignat Shametko
copywriter & editor
Tatyana Devayeva
manager
Alexei Luri
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We created a 60-page booklet that included photographs, renders, images and descriptions. It was then handed to the clients, so they could add whatever else they found necessary to encourage a reader’s desire to buy a mansion-like apartment.  Building plan and facilities
 A legend about VIP address
 Idyllic view of 6 Granatny Pereulok in the near future
 The architect is telling readers about the residence
 What is where
 Magnificent Moscow surrounds
In order to see the booklet, you have to be, or at least be thought to be, a millionaire. It is to be distibuted privately, and no apartments will be available for sale to the public. |
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