Hedonism corporate identity

Overview   Process   Real life  

Task: to create a sophisticated corporate identity.

Hedonism is the brand name for the world’s best wine stores just about to open in downtown London. The stores will carry a selection of the most palatable, rare, and high-end wines and liquors from all over the globe.

hedonism logo
The logo is built around the concept of enjoying life to the fullest

Hedonism is a joint project by Yevgeny Chichvarkin and Timur Artemiev. We’ve created several logo versions for the project.

Release date: February 21 2012

Cast:

art director
designer
typesetter
illustrator
typesetter
editor
project manager
hedonism logo options
Dressed for the occasion

hedonism logo black
Black and white option

The style handbook covers all the rules on handling the corporate identity.

hedonism identity guidelines colors
Corporate greens and browns index
hedonism identity guidelines decor
Decorative elements
hedonism identity guidelines type
Corporate typeface

hedonism identity docs
Full set


hedonism identity store

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