Park corporate identity

Problem:	Develop a corporate identity package.

Park is a group of investment management companies that includes both Russian and foreign firms.

Primary logo version

Simplified logo version

Release date: July 17 2009

Cast:

art director

designer

Andrey Zubrilov

illustrators

Yana Moskalyuk
Yana Frank

type designer

Elena Novoselova

imposers

Iskander Mukhamadeev
Zhdan Filippov

editor

Valeria Lanshakova

manager

Aleksey Luri

The steel gates epitomize the idea of a closed company that, at the same time, looks to the future and embraces the changes.

The divisions use the same logo and the common name ‘Park’ with varied subnames

For different print purposes, there is a collection of corporate patterns.

Just as well, precise address block layout forms part of the corporate identity package.

Business documents with a pure classical feel

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