Identity   Website  

Felix Zawojski Hotel corporate identity

Overview   Process   Clone   In actual life  

Problem: Develop a gorgeous high-life corporate identity.

In the early 1900s, a house was built for Felix Zawojski, a fashion designer and tailor. A century later, the building was renovated to become a small luxurious hotel with 11 rooms. Surrounded by gold, elaborate stucco work, ornamental window grating and grand furniture, Felix Zawojski’s guests can feel like they belong to a royal family. Such a place just has to have a magnificent identity.


Logo


Documents for clients and guests are printed on fine quality paper with sparks of gold.

Folder, business cards and letterheads set in mustard-yellow and gold with etching-like designs


Release date: February 28 2009

Cast:

artistic director
Artemy Lebedev
art director
Ludwig Bistronovsky
designer
Natalya Antsiferova
technical designer
Aleksandr Smetanka
illustrators
Marina Novikova
Yana Moskalyuk
type designer
Elena Novoselova
metteur-en-pages
Zhdan Filippov
imposer
Iskander Mukhamadeev
technologist
Ignat Shametko
translator
Galina Kim
editor
Tatyana Devaeva
manager
Aleksey Luri

Hotel stamp

Envelope and bill, staff badge, and room key card holder


Booklet and breakfast menu


Hotel book to tell guests all about the place, local restaurants, spa centers, and other joys of life


Thorough recommendations and design guidelines are given in the brandbook.

Initial collection of illustrations created at the Studio


Double-page spread about the logo put on ice hockey rink and sweaters


And there is a variety of cozy gifts for guests.

Royal wool socks


Notebook


Teddy bear

Branchy umbrella


Rah-rah-rah!



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