Gift set for Microsoft safety promo campaign

Problem. Think up gift for safety maillist subscribers.

The campaign had two slogans: ‘Be prepared!’ and ‘Always prepared!’.

The gift set is campaign souvenirs put in a bag. The ‘Be prepared!’ bag contains a T-shirt. The ‘Always prepared!’ one has a forage cap and a pioneer necktie inside.


Be prepared!

Always prepared!

Release date: November 18 2007

Cast:

art director
designer
technical designer
technologist
manager

Order a design...