Grain Holding corporate identity

Problem:	Develop a corporate identity package for a large bakery business.

Grain Holding owns several flour, grain and bakery production plants in Central Russia. The plant branches underwent re-engineering and now follow harmonized quality standards, management and operations controlled by the parent company.

Golden bread heart in a steel frame of corporate management

The sign features both Latin G and Cyrillic Г lettershapes

Release date: 03.09.2008

Cast:

art director

Artemy Lebedev

designer

Yevgeny Kazantsev

technical designer

Yevgeny Bryantsev

type designer

Yelena Novoselova

imposer

Iskander Mukhamadeyev

technologist

Ignat Shametko

editor

Tatyana Devayeva

managers

Anna Aranovskaya
Kira Viktorova
Maria Zayakina

This fresh baked identity is implemented in business documentation, building exterior design, and working clothes.

Business cards, letterhead, envelope, and price list

One of the color versions of working clothes

Corporate identity guidelines, mock-ups and other useful materials can be found in the Grain Holding brandbook.

Double-page spread about the logo

Corporate colors as they are

Visitor’s pass samples

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