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IKEA



“Well, Let’s Move It” website dedicated to the sixth anniversary of IKEA B-to-B department

[The work is in the museum]

Problem: Throw a party with a gift giveaway on the Internet.

IKEA’s B-to-B department turns six and invites companies’ reps to a prize giveaway. To win a prize, you have to take part in an online game on February 20–March 20.


Before starting the game, you can practice by moving about boxes with sofas

The goal of the game is taking furniture boxes to the warehouse and making as few steps as possible.


The first three winners get Kramfors, Klippan, and Fixhult sofas as an award. The next one hundred are awarded IKEA gift certificates.

Release date: 21.02.2006

Cast:

art director
Artemy Lebedev
designer
Vasily Dubovoy
technical designer
Alexei Seleznev
flash developers
Ivan Dembitsky
Denis Kolyako
technologist
Denis Zarubin
copywriter
Yuri Shvetsov
editor
Maria Rogova
manager
Vera Dorofeyeva

Art. Lebedev Studio’s thanks go to Mikhail Matyushkov, Ged Hughes, and Timofey Vorobyev for their help in implementing the project



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