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Samsung



Samsung Test Drive promotion website

[The work is in the museum]

The website was created to support a promotion campaign organized by Samsung for plasma, TFT and projection TV displays buyers.


White and blue—a traditional color combination for Samsung websites

During two summer months you can buy a Samsung TV set from Samsung’s official dealers and return it to the store if you don’t like it. Additionally, all buyers can win one of the three voyages for two to any part of the world to where Aeroflot has direct flights. Website visitors can take part in the contest even if they didn’t buy a TV set: they just need to fill in a questionnaire and send it to the address specified at the website.

The promotion website was ordered by Samsung Electronics Russian representative office.

Release date: 23.07.2003

Cast:

art director
Ilya Mikhailov
designer
Andrey Tikhanov
technologist
Dmitry Fyodorov
editor
Anastasia Gyulvanesyan
manager
Yekaterina Skakun
Art. Lebedev Studio proprietary technologies:

Typeface: Helios



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