Identity   Website  

Russian Drag Racing Championship logo and corporate identity

Overview   Process   Real Life  

Task: to develop a corporate identity for a racing championship.

The Russian Drag Racing Championship is a series of sprint races on a 402-meter (¼ mile) course. Stock, customized and created from scratch cars divided into three categories based on the drive wheel layout take part in the competition. A dynamic logo and corporate identity were developed for the championship at the studio.

rdrc logo
Russian racing traditions

Release date: June 24 2015

Cast:

art director
designer
project manager
rdrc horizontal
 
 
 
rdrc umbrella

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