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The making of The Sign in Berdsk

Overview   Process   Real Life  

Designer: I’ve been thinking, maybe we should add a bit of variety? We could use a simple background pattern based on the city’s coat of arms, or some other distinct local feature. And colors could be taken from the same color palette, so the text is easy to read.

So Berdsk would look like this:

sign berdsk process 01

Art director: OK.


The Sign at the shop.

sign berdsk process 02

The Sign installation.

sign berdsk process 03

The Sign about to be revealed.

sign berdsk process 04

Order a design...