Due to the increase in variety of media and formats that Stoloto employs in its advertising, the company required an updated logo. Three versions of the new logo were developed at the studio that provide for all possible situations and conditions of use, from embossing on textured materials to large-scale printing on supernarrow formats.
The primary and supplementary versions
No matter the format and proportions of a module, the logo is always legible and looks well next to various graphics.
Release date: January 12 2015
A full version of the logo was created for use in formal documents
The logo and the text look great when placed on objects and realistic images.
A volumetric version was created for use on screens and in large-format printing.
Rules of working with the logo, principles of choosing the background color and typesetting of ad modules are given in the manual.
© 19952017 Art. Lebedev Studio