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Russian Lotto promo page

Overview
Task: to create a magic promo page.

In the first year of the New Year, Russian Lotto will give away an astronomic prize. One billion rubles can make almost any wish come true. The dream promo page dedicated to the draw brings back childhood memories of anticipating a miracle and makes you think about holiday surprises.

If you shake up the crystal ball barrel by clicking on the I Want button, snow will start falling inside and when it settles, an expensive present will be revealed. Just share the dream on social networks and get a chance to win a set of lottery tickets that will help make it come true. The page has everything you need to start playing including brief rules, a very visual object of desire and share buttons.

creative director

  • Aleksandr Shtefanets

designer

  • Vladimir Korzh

copywriter

  • Ksenia Lazareva

proofreader

  • Ilya Krokhin

project managers

  • Anna Kravtsova
  • Maxim Smirnov
Made in 40 days