Activ New Year’s advertising campaign 2008

Problem.	Wish consumers a Happy New Year.

We managed to image a New Year tree on the Alma-Ata billboards without becoming holidayishly senile.

Release date: December 20 2007

Cast:

art director

designer

editor

technologist

managers

Art. Lebedev Studio would like to thank Elena Karishman for her contribution to the project

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