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    The making of the International Women’s Day poster (2016)

    • Process

    Let’s just create a kind and beautiful poster this time. And draw it in chalk on a blackboard. We’ll write the whole truth and nothing but the truth.

    Designer: Should I make this into a poster?

    Art director: Let’s have the fireworks turn into numbers 8.


    Art director: Looks like Windows logo now. Let’s just have two fireworks in the shape of the number 8 in the center. And a couple of smaller ones surrounding them.


    The name of the month doesn’t fit. And something just doesn’t seem right. Let’s try again.


    Designer: I’ve tried again because the previous one was overly fancy. What do you think?

    Art director: Now the holiday is gone.


    Art director: Doesn’t look festive at all.

    Drawing the fireworks again.

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