The making of the book shelf and "Art. Lebedev Studio books are for sale here" sticker design

Collecting ideas.

A shelf talker.

Searching for the best solution

Getting a new idea: Ilya Mikhailov suggests using Librastats.

Thinking how to decorate Librastats.

Deciding to use two Librastats on each book shelf: the left one will bear our logo, and the right one—the name of the studio’s publishing house.

The hands will mark our books on a shelf and attract customers unfamiliar with our work. Librastats can be noticed from a distance and are sure to draw attention.

The bottom half of a Librastat with the name and logo is visible when a customer looks at a shelf from above, and the hand itself is better seen from the side.

Deciding on this variant.

Coming up with several sticker designs.

Choosing the best one.