Overview Process
Chalking a ticket on a black board.

Art director: We need to show that it is a concert ticket.
Drawing the missing text and typesetting the back side of the ticket.

Artistic director: The name of the band should be in Russian.

Designing a poster based on the ticket.

Art director: Too simple for a poster.
Designer: What if we add a guy? With gold teeth, tattoos and an accordion.

Art director: Boring. Let’s add two more hands with a ticket and a mug.