• Graphic design
  • Dynamiq corporate identity

    Overview   Process  

    Task: to create a corporate identity for a shipbuilding company.

    Dynamiq designs and builds custom yachts of the Gran Turismo Transatlantic class for wealthy clients around the world. A forceful and respectable corporate identity was created for the company at the studio.


    dynamiq color
    dynamiq black
    Volumetric and monochrome versions of the logo

    Release date: July 23 2015

    Cast:

    art director
    Artemy Lebedev
    designer
    Vasily Dubovoy
    illustrator
    Lizaveta Romantsova
    type designer
    Taisiya Lushenko
    technical designer
    Igor Gorelyshev
    typesetter
    Anna Balabas
    chief typesetter
    Iskander Mukhamadeev
    editor
    Anna Potapkina
    project manager
    Olga Kallaur

    The logo is formed by a dynamic ligature of letters D and Q inscribed in a circle reflecting the speed and technological advancement of the yachts.

     
    dynamiq yacht logo
    A special version of the text was developed for placing on yachts

    dynamiq docs
    Corporate documentation

    Rules for the use of different versions of the logo, corporate colors, patterns and typefaces are assembled in a guide.

    dynamiq bb logo
    Vertical and horizontal versions of the logo were created for use in various situations


    The bow of Dynamiq’s yachts has a unique profile that inspired the corporate pattern.

    dynamiq bb pattern
    Opening on the pattern

    dynamiq bb girl
    Opening on bikini

    The variety of logo variants allows to use it in any advertising materials and souvenirs.

    dynamiq bb accessoires
    Pleasant accessories




    Деловой набор
     


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