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  • HP Champion Club Round 6

    [The work is in the museum]

    Here’s another round of a game for Hewlett-Packard partners that’s devoted to the life of animals. There’s a group of animals attached to each product participating in the program, which are grouped based on a specific feature—the animals of the jungle or tundra, nocturnal carnivores, protected species, etc.

    Buffalos (monochrome laser printers for workgroups)

    Bright realistic illustrations displaying animals and their environments look like a children’s playground. Every reseller has his own chip whose movement on the field shows the participant’s position against his rivals.

    Penguins (mobile systems)

    The project was ordered by Hewlett-Packard Russian representative office.

    Otters (tape storages and autoloaders)

    Release date: May 30 2003


    art director
    Artemy Lebedev
    Dmitry Choybolsan
    Serzh Maksimov
    Ilya Mikhaylov
    Masha Zayakina
    Anastasiya Vitts
    Elena Avramenko

    Art. Lebedev Studio would like to thank Yana Kokina and Natasha Serezhnikova (Hewlett-Packard) for their direct participation in the project

    Art. Lebedev Studio proprietary technologies:
  • Imprimatur
  • Parser

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