Kultura Stroyki website

Kultura Stroyki designs and builds modern foundations for private homes using insulated Swedish slab technology. They also install drainage systems, ventilation and underfloor heating. In the Kampus program, the team designed a website for the company, drawing inspiration from its bright, geometric brand identity.

The main page greets visitors with an illustration highlighting that the foundation is the most important part of any home.

In the portfolio section, photos of completed and ongoing projects are interspersed with real client reviews sourced from Avito.

The site features a wealth of infographics—for example, a comparative diagram of foundation layers clearly shows which technology is preferable.

A project map, created in the site’s signature 3D-style, hints at the company’s area of expertise. The team is ready to install floors anywhere in the country.

The site effectively accomplishes its two main goals: it immediately communicates what the company does and encourages users to submit a request for collaboration.

Each illustration features a noticeable element in the brand’s signature color: a crane, a concrete “bell” or an accent wall.

Complex diagrams come with informational notes, while professional equipment is accompanied by brief descriptions, making the content accessible even to non-specialists.

Photos in the gallery also follow the 3D visual principle, enhancing immersion and reinforcing the company’s brand identity.

Every step of the construction process is clearly shown and described, leaving no room for questions from potential clients. Now, phone calls from the website are made solely to discuss future orders.