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KM/H Car Dealers corporate identity

Art. Lebedev Studio suggested the name KM/H, created the corporate identity and compiled the guidelines for it.

There are two variants of the auto retailer’s logo.


The slant in the km/h abbreviation was made to resemble the speedometer needle


Another variant of the logo: “speed”

Release date: September 02 2005

Cast:

art director
Artemy Lebedev
designer
Daniil Sergeev
make-up
Stanislav Akinfin
copywriter
Yury Shvetsov
editor
Olga Ekaterincheva
manager
Tina Mitusova

Logo in the name



Business cards and an envelope

Dynamic tabs symbolizing speed and motion are the major design element of all corporate materials.


Design of corporate documents



Vertical stand with slots for ads


Flysheet holder



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