Word Magic logo for crossword publications

Overview   Process   Real Life  

Task: to develop a logo for a collection of assorted crossword publications.

Burda publishing house produces a number of crossword magazines in Russia including “Lisa. Crosswords,” “Babushkin Compote,” “Lyod Tronulsya!,” “Reshi Dlya Dushi,” “Razgaday!,” “Labirint Krossvordov,” “Lisa. Keyvordy.” This is an ever-growing family of publications, so an umbrella branding was a natural choice. The unifying logo was designed in our studio.

magia slov logo
The logo features QR code pointing to the crossword publications website

Colorful backgrounds bring out the logo nicely, making it artful and universal at the same time.

Release date: October 11 2012


artistic director
art director
technical designer
type designer
project managers
magia slov options
Possible color variations are beyond countable

No matter how bright and busy is the cover, a contrasting logo stands out proudly.

magia slov in use
A yellow frame serves as an extra marker

This way, all covers wear a recognizable logo without unnecessarily complicating the typesetting process.

magia slov promo

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