• Graphic design
  • Mega
  • Megacard billboards

    Overview   Process   Real Life  


    to show additional features of a rewards card.

    Slogans and billboards for new programs for Megacard holders were developed at the studio.

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    Bonus point equivalent

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    Purpose of the points

    Megacard can be used as a regular debit or credit card.

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    Text and illustrated reminder about yearly service fees

    Getting a card is easy: submit an application at a registration desk in any Mega and wait for a while.

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    The illustrated version presents the card in a typically female form, while the text ersion is manly laconic

    After the billboards were developed, a guide on creating advertising materials was assembled. Now every store will adhere to common principles of advertising poster appearance.

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    Description of corporate colors

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    Principles of frame design

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    Grid for facade billboards

    Release date: December 05 2012


    artistic director
    art director
    project manager

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