The making of the type design for Salarievo Moscow Metro station

• Process

Receiving the mock-up of the station interior. It is based on powerful architectural structures (girders) and chaotically spaced narrow lamps. The station makes an impression of a space ship pierced by rays of light. Making sketches of the type.

Choosing the design with asymmetric serifs.

The next step is to find the place for the text on the wall. Trying it out on the walls and the ceiling.

Testing large letters that would span the entire wall.

Trying the name on station entrance.

Creating full version of the text for the entrance.

Time passes. We are informed that the station interior has changed.

Trying the old text in the new interior.

Adjusting the size.

Leaving the text unchanged.

Order a design...