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Microfibrus Formulus

Overview   Packaging   Process  

Task: to make a new Microfibrus.

Microfibrus Formulus is a soft cloth for wiping lenses, glass, touch screens and other delicate surfaces.

microfibrus formulus
Force of friction for better vision

The cloth is made of microfiber which absorbs grease, but does not fade, tear or leave lint. Machine washable.

Release date: June 27 2014

Cast:

art director
designer
packaging designer
production manager

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