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  • Hewlett-Packard
  • “The Right Server” promotion website for Microsoft joint campaign with HP and Intel

    [The work is in the museum]

    Problem: Convince small business executives that a burgeoning business can’t do without an office network server.

    On June 13–August 13 Microsoft, Hewlett-Packard, and Intel hold a promotion event: customers buying the HP Proliant server with the Intel Xeon processor and pre-installed Windows Small Business Server 2003 get a discount card to buy additional HP equipment and Microsoft software at lower prices.


    Server in a company is nearly the same as a flight control center in an airport

    Website visitors learn about why a server is essential in office. As evidence, the website contains interviews with company executives who have become aware of this necessity, bought a server, and think they’ve done the right thing.

    Release date: June 13 2006

    Cast:

    artistic director
    Artemy Lebedev
    art director
    Roma Voronezhsky
    designers
    Vlad Saltykov
    Vasily Dubovoy
    technical designer
    Vladimir Skorodumov
    copywriter
    Yury Shvetsov
    technologist
    Anton Fedchenko
    coder
    Evgeny Ivlev
    editor
    Maria Rogova
    manager
    Masha Zayakina


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