Overview Process
Ideas disapproved by the art director and artistic director:



Erasable floor stickers did not pass either:

Ideas rejected by the customer:

The company has five divisions: heat engineering, electrical, chemical, automation and control, and fuel and transportation. Preparing posters for each of them.



Trying out different vehicles:




A truck is the most poster perfect, just need to pick a proper hue and we’re all set.




Poster promoting practices of preventive maintenance:





Poster raising professional pride:



Poster discouraging supermanship:





Poster reinforcing neatness and cleanliness of the workspace:



Poster about the purpose:



Poster for electricians:


A few more posters on avoiding problems:












A nut and ok:



