• Graphic design
  • Russia — My History advertising campaign

    • OverviewProcess
    Task:
    to create an advertising campaign that would encourage to explore Russia’s history.

    Russia — My History historical park is a large scale exhibition designed to stimulate interest in Russia’s history and transfer the stories of the long gone days from boring textbooks to the exciting world of animation, 3D models and digital technologies. The exhibition opened in VDNKh’s restored 57th pavilion spreading over 2 levels and 22,000 square meters of space. An advertising campaign showing the ties between the past and the present was created for the park at the studio.

    Billboard

    Characters of famous artists meet their modern counterparts in advertising materials.

    City format

    Poster

    art director

    • Еrken Kagarov

    designers

    • Valery Tolchanov
    • Vasily Drigo
    • Nikita Davydov

    technical designer

    • Dmitry Lamonov

    photographer

    • Jenia Filatova

    editor

    • Anna Potapkina

    project managers

    • Maksim Pushnov

    models

    • Veronika Yankovskaya


    • Oleg Stukalov
    • Artwork used:
      Karl Bryullov, Portrait of a Lieutenant of the Leibgarde Horse Regiment, mid 1830s
      Vladimir Sherwood, Portrait of Boris Chicherin, 1873
      Konstantin Makovsky, Girl With a Yoke, 1874
      Vladimir Makovsky, Young Woman with a Mirror, 1916
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