The making of the CES-2012 Optimus booth design

Overview   Process  

Starting to work on the appearance of the booth for Optimus keyboards. We get the idea to use displays with 3D letters and altering images.

optimus stand process 01

Developing the idea.

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Animating the symbols.

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It comes out too difficult to realize, so we start thinking about other options.

optimus stand process 04

Getting additional information on sizes and limitations. It changes everything.

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Separately developing a stand for Optimus Popularis.

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The stand for Popularis is ready.

optimus stand process 12

It turns out building everything on location is quite problematic, meaning we have to reconsider and propose another alternative.

optimus stand process 13

Deciding to change the picture on the booth. Masha Menshikova draws the illustration.

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Almost done.

optimus stand process 15

Getting the latest requirements for booth construction which force us to make some changes.

optimus stand process 16


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