Logo   Identity  

Paks corporate identity

Overview   Process  

Task: to grow the logo into a full-size corporate identity.

The logo we’ve designed earlier for Paks came back to our studio to grow a whole family of elements for corporate identity.

paks identity documents
Folder, business cards, and envelope all dressed in a signature kaleidoscope pattern

Release date: July 14 2011


art director
project managers
paks identity cards
Corporate business cards

paks identity envelopes
Special edition envelopes with postage stamps from all over the world

paks identity book
Corporate planner

paks identity magazine
Kaleidoscope quarterly catalog cover

Style manual ready to guide the design through all the possible situations.

paks identity brandbook 4 5
Spread on the company and the style guide purpose
paks identity brandbook 16 17
Spread on the key design element—the kaleidoscope
paks identity brandbook 26 27
Spread on the corporate typefaces
paks identity brandbook 64 65
paks identity brandbook 68 69
Spread on typesetting a catalog

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