Philip Morris Technologies of Success program for retail outlets selling the companys tobacco products was launched on October 1, 2005 and will finish on June 15, 2006. The studio created the design of the materials to be distributed among program participants.
The packaging box contains a favora wall/table mirror, while inside the mirror there are two bookletsthe catalog of mobile phones and the program rules book with point tally sheets.
Participants are broken down into three categories depending on sales volume. The sets of materials for each group are marked with a large point of one of the three colors.