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  • The making of the cover for Persuasive Writing: How to Harness the Power of Words

    Overview   Process  

    Trying to harness the power of illustrations.

    pretext frederick process 01

    The customer does not find it persuasive enough.

    pretext frederick process 02

    Thumbnail number nine gets chosen by the customer. Developing the sketch into a finished image.

    pretext frederick process 03

    Art director: The pen is defective, it shouldn’t be split at the end like a crane beak.

    pretext frederick process 04

    Finishing up the illustration and the back cover.

    © 1995–2019 Art. Lebedev Studio

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