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    Queengroup corporate identity

    Queengroup managing company started off as an importer of Daewoo and UZ-Daewoo brands to the Russian market. Saying that today the company is making great strides is to say nothing at all.

    Art. Lebedev Studio developed Queengroup corporate identity based on the Latin letter Q styled as a car rear mirror. The sign symbolizes a company that’s moving forward but also looks back on the road behind.

    Additionally, the studio compiled the corporate identity guidelines.


    English version of the logo. Latin and Cyrillic typefaces were especially developed for Queengroup


    Letterhead, envelopes and business card. Major corporate color is black


    One of the samples of print advertising and a modular network for its composition


    Abridged version of Queengroup corporate identity guidelines

    Release date: March 18 2004

    Cast:

    art director
    Artemy Lebedev
    designers
    Andrey Zubrilov
    Kirill Ukolov
    Sergey Fedorov
    editor
    Tatyana Bessonova
    manager
    Tina Mitusova


    © 1995–2019 Art. Lebedev Studio



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