• Graphic design
  • S7
  • S7 New Year’s poster

    Problem: Let people have fun with a New Year’s poster.

    S7 employees who have opened the first issue of the corporate newspaper (and the airline’s partners who have received a New Year’s greeting card) will see a real corporate Santa. In keeping with S7 new corporate identity, he’s not only warm and fuzzy, but also thoroughly green (rebranding).

    Starring Igor Shemyagin, head of the passenger relations department in the Domodedovo airport, as Santa

    Release date: December 29 2005


    art director
    Artemy Lebedev
    Daniil Sergeev
    Yury Shvetsov
    Elena Savina
    Aleksandr Romanovsky
    Evgenia Mironova

    Art. Lebedev Studio would like to thank Sergey Yasnetsky for his help in organizing the shooting session

    Art. Lebedev Studio’s apologies are due to Igor Shemyagin whose trousers were spattered with green paint during the shooting session

    © 1995–2020 Art. Lebedev Studio

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