Second version of Samsung Mobile Music City

[The work is in the museum]

During Samsung’s promotion campaign “Mobile Music City” popular rock groups traditionally play concerts, while consumers win prizes, including new phone models.

The website design can be described in two words: light and concise. The color palette is based on Samsung’s corporate colors—blue and white

The website features complete information on the campaign: terms and conditions, concert schedules in six Russian cities, addresses of points of sale where Samsung phones are available. Website users can also register on the website to take part in an SMS contest and learn what it takes to pull off a victory.

The promotion website was ordered by Samsung Electronics Russian representative office.

Release date: July 03 2003


art director
Art. Lebedev Studio proprietary technologies:

Typeface: Helios

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