Guidelines, vol.1   Guidelines, vol.2   Website  

Corporate web guidelines for TNK-BP Management subsidiaries

Problem: Compose guidelines for subsidiaries’ websites and design the second volume of the brandbook.

TNK-BP Management is a Russian oil company established in 2003 as a result of a merger of BP’s Russian oil and gas assets and Alfa Access Renova oil and gas assets.

102-page brandbook

The document contains the rules to be observed while creating the websites of TNK-BP Management subsidiaries—production and processing companies, regional offices and sales companies.

Release date: March 14 2007


art director
technical designers
web technologists

Art. Lebedev Studio would like to thank Ekaterina Lukyanova and Stepan Maslennikov for their patience and help in project implementation

Examples of modular grid for subsidiaries’ sites

The brandbook highlights the general principles of structuring information, the navigation system, and requirements for text and graphic content.

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