Yaraw 2016 calendar

• Overview

Task: to create a calendar that people would want to keep for more than a year.

Release date: December 17 2015

Based in Turkmenistan, Yaraw sells and services freight, passenger and special vehicles. Respecting the traditions of their home country, the company gives Turkmen souvenirs to their clients every year. A calendar and a gift bag featuring national Turkmen patterns, goels, were created for the company at the studio. Each group of ornaments is related to one of the country’s provinces, Welayats. The repeating elements come together into patterns reminiscent of Turkment rugs, while the “woven” stories present unique features of each Welayat.

Daşoguz Welayat, Chovdur group of ornaments
Lebap Welayat, Ersarin (Beshir) group of ornaments
Balkan Welayat, Yomud group of ornaments
Mary Welayat, Pendin (Salyr) group of ornaments
Ahal Welayat, Akhaltekin group of ornaments

Gift bag with ornaments of different groups
art director
type designer
project manager

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