• Graphic design
  • AGC advertising materials

    Overview   Process  

    Task: to visualize durability.

    AGC is a European company with headquarters in Brussels. It produces flat glass used in external glazing, solar generator manufacturing, furniture design and automobile construction. In order for car dealers to use consistent advertising materials, a series of graphic templates was designed at the studio.

    City format

    Release date: May 07 2015

    Cast:

    art director
    Š•rken Kagarov
    designers
    Ivan Olenkevich
    Pavel Gerasimchuk
    Vladimir Pavlenko
    Valery Tolchanov
    photographer
    Jenia Filatova
    type designer
    Ksenia Erulevich
    typesetter
    Anna Golovina
    project managers
    Grigory Sharov
    Dmitry Loginov

    A figure skater gliding over a smooth surface without leaving a trace illustrates how hard it is to damage the glass.

    No explanatory text needed on the billboard

    Vector images for light and dark backgrounds expand the possibilities of advertising application.

    Elegant monochrome

    The layout can be arranged in one of the following ways.



    Slogan placement options



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