The making of the Goodwalk website

Searching for that aha!-concept.

Anchoring signature map pins to popular locations.

Good, but art director requested a more “free spirited” look. Drawing strips of comics.

Trying to fit the comics in.

The customer likes it, but the art director insists on more trash. Stuffing it with free-hand drawings.

Placing cartoons against map of the Earth, making the said map as we go.

Charting oceans and seas to complete the look and doing some final touch-ups.