TurkStream logo and corporate identity


Task: to design a logo and a corporate identity for a pipeline construction project.

Release date: October 13 2015

TurkStream is a gas pipeline spanning over 1,100 km whose construction was started by Gazprom in Anapa in 2015. The pipeline is planned to traverse the Black Sea landing at Kıyıköy in Turkey and then continue to the Turkey-Greek border. The hub located at the border will allow for transit of Russian gas to Europe.

Apart from the primary version of the logo, a special stencil version was created

At the core of the logo is a monogram made of first letters of the English name of the project.

Compact and substantial
Combined letters create an expressive sign

Rules for the use of the logo and other elements of the corporate identity are given in the brand book.

Opening on corporate colors
Opening on the corporate letterhead
Business documents
artistic director
Artemy Lebedev
art director
Ludwig Bistronovsky
Sergey Steblina
chief typesetter
Iskander Mukhamadeev
designer and typesetter
Andrey Ushnurtsev
Regina Krupnova
type designer
Ksenia Erulevich
Tatiana Kozlova
Konstantin Lazutin
Ekaterina Floyd
Anna Potapkina
project managers
Dmitry Loginov
Marina Potapova
Veronika Yankovskaya
The studio wishes to thank Dmitry Koltyrev, Denis Ignatiev and Jasper Jansen for their help with the project

© 1995–2019 Art. Lebedev Studio