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The making of the Spring and Labor Day poster (2013)

Overview   Process   Hi Res  

All we can think about is that it’s finally spring, and all curbs and fences in Moscow will get painted green and yellow.

1 may 2013 process 01

Art director: No, not great.

Yup. Maybe paint the Kremlin walls? No, someone’s already made a joke about it. We’re hopeless. Oh, that’s it!

1 may 2013 process 02
Happy withering and idleness day

Art director: You mean fall and laziness? I don’t know.

Suffering from the lack of existential skills. Maybe like this?

1 may 2013 process 03
Arm yourself with patience. It’s only four months till fall.

Art director: That’s better.

Nope, don’t think so. Despair isn’t really out cup of tea. Then we’ll stick to the last year poster’s theme—simple and true to life.

1 may 2013 process 04

Not enough spring.

1 may 2013 process 05

Art director: Not bad.

Drawing, typesetting, sending to print.


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