• Graphic design
  • Educo educational toys chain store logo

    Overview   Process  

    Task: to update a logo.

    Educo is an educational toys chain store in Chișinău, Moldova. It specializes in child development games and toys for preschoolers. It also sells books and art supplies for children. Due to the company name change and expansion, the logo needed an update.

    educo logo
    The renewed logo kept the recognizable “Vitruvian child” image


    The rules on using the logo are given in a brief guide, which also includes recommendations on choosing the colors and using the corporate pattern on various surfaces.

    Release date: July 11 2013

    Cast:

    artistic director
    Artemy Lebedev
    art director
    Ludwig Bistronovsky
    designer
    Lelya Le
    type designer
    Ksenia Erulevich
    editor
    Anna Potapkina
    project manager
    Olga Kallaur
    educo guidelines color
    Opening on colors
    educo guidelines options
    Opening on additional versions of the logo

    educo origami
    Corporate origami paper

    educo promo
    Learning is fun!


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