Finme logo

• OverviewProcess
to create a logo for a microfinance service.

Finme is an online service that offers customers to quickly receive a small credit. A dynamic logo symbolizing the attraction of money to the borrower was created at the studio.

Money, come to me!

The Cyrillic version of the logo maintains the soft link between elements of the English logo.

finme guidelines1

Opening of the guide about the Russian version

To make sure the logo looks well on various advertising media, a graphic effect reflecting the idea of quick and easy replenishment of personal finances was developed.

finme guidelines2

The logo can be stretched using a simple formula

finme set


finme board mobile


finme get over here

art director


type designer

  • The studio wishes to thank Aleksei Amitan, Vasili Nikitin and Aleksei Vinichenko for their help with the project
Graphic design  Identities  Banks and financial institutions