• Graphic design
  • Granatny, 6
  • Corporate identity   Booklet   Website   Intranet  

    “Granatny, 6” booklet

    Overview   Process  

    Problem: Design an expensive booklet for an expensive residence.

    This booklet is meant to show off the alluring beauty of the residential building being constructed in Granaty Pereulok. It is sized 36×45 cm and housed in a box with a CD, manager’s business card and a key to a limited access website.



    Booklet cover with gold logo

    Release date: October 29 2008

    Cast:

    art director & designer
    Ludwig Bistronovsky
    privy councilor
    Ilya Mikhaylov
    technical designers
    Pavel Schurok
    Aleksandr Smetanka
    Natalya Antsiferova
    illustrator
    Varvara Akateva
    Oleg Tischenkov
    visualizers
    Evgeny Kazantsev
    Pavel Chistyakov
    Vasily Dubovoy
    Evgeny Shkolnyy
    Dmitry Dolgikh
    imposer
    Rustam Gabbasov
    photographers
    Aleksandr Popov
    Aleksandra Zakharova
    architect
    Pavel Leontev
    package designer
    Svetlana Gvozdeva
    technologist
    Ignat Shametko
    copywriter & editor
    Tatyana Devaeva
    manager
    Aleksey Luri

    We created a 60-page booklet that included photographs, renders, images and descriptions. It was then handed to the clients, so they could add whatever else they found necessary to encourage a reader’s desire to buy a mansion-like apartment.


    Building plan and facilities


    A legend about VIP address


    Idyllic view of 6 Granatny Pereulok in the near future


    The architect is telling readers about the residence


    What is where


    Magnificent Moscow surrounds


    In order to see the booklet, you have to be, or at least be thought to be, a millionaire. It is to be distibuted privately, and no apartments will be available for sale to the public.



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