• Graphic design
  • Koltso Urala Bank corporate identity

    Overview   Process  

    Problem: Create a logo and develope a corporate identity package.

    Koltso Urala, which means the ring of the Urals in Russian, is the name of one of the first commercial banks in Sverdlovskaya Oblast. Its two-digit license number 65 tells a lot to the industry professionals—there are only ten such banks left in the country. The launch of the new corporate identity is to coincide with the bank’s entering the retail banking market.

    Logo

    Release date: September 27 2010

    Cast:

    art director
    Artemy Lebedev
    designer
    Evgeny Zorin
    type designer
    Elena Novoselova
    imposer
    Svetlana Kartashevskaya
    visualizers
    Vladimir Pavlenko
    Anton Verevkin
    editor
    Aleksandr Nosikov
    manager
    Anastasia Olkhovskaya

    The design is smart and clean, and uses recognizable folk symbols of the Urals: a lizard, malachite and gold.

    Complete set of corporate papers

    Logo in black and white and against a background of corporate green

    Just one of the many ways to use the corporate pattern



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