Making of the Koltso Urala corporate identity package

Overview   Process  

Some early sketches.

sketch 1

Trying to combine a ring, Cyrillic letter У (for the Urals) and local folk elements.

sketch 2

Key symbol found—the lizard.

sketch 3

Searching for the right shape and general feel.

sketch 4

Styling the lizard.

sketch 5
sketch 6

Done. Now the paws.

sketch 7
sketch 8

Elaborating.

sketch 9

Trying it on.

sketch 10

Creating the pattern.

sketch 11

Developing the type.

sketch 12

Order a design...