• Graphic design
  • Metro
  • Pass Left sign

    • Overview
    Process
    Task: to show the right direction.

    Release date: February 02 2016

    Moscow Metro ticket barriers allow passengers to enter the station after they present a valid ticket. There are two types of turnstiles. The newer ones have gates that are closed by default and open once a ticket is validated. Gates of the older models are normally open and close only when a passenger tries to go through without a ticket. In a long row of barriers it’s not always clear which gates belong to which turnstile.


    It’s not easy to see which side you should go through


    To make sure people instantly find their way from a short distance, a simple and elegant solution was implemented. A sticker with an arrow and a brief text description is attached to the top of each turnstile.


    In two words


    The stickers will soon appear on all Moscow Metro ticket barriers.


    art director and designer
    Artemy Lebedev
    technical designers
    Aleksandr Chernov
    Vsevolod Varfolomeev
    project manager
    Vsevolod Ivanov

    Typeface: Direct



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